Biz Crusader

I have business executives asking me all the time about time management and priorities.  As a business executive myself, believe me when I tell you that this is something I am working on as well.

Having said that, here is how I try to prioritize my to do list on a daily basis.

FIRST:  Take care of everyone that feeds you and your children.  (existing clients and customers)
SECOND:  Take care of everyone that can potentially feed you and your children.  (sales and prospects)
THIRD:  Everything else.

Don’t have children?  Substitute with anything or anyone that is of great value to you.

Can’t get to everything else?  Delegate or pay someone to do everything else for you.

A NASCAR driver might walk the track before he gets behind the wheel on race day. An Olympic sprinter might walk the track before he lunges out of the block as the starting pistol goes off.

WHY DO THIS?

1) They are getting familiar with the task from start to finish.
2) They are making note of any potential pitfalls.
3) They are making note of any potential advantage points.
4) They are minimizing risk and surprise.

In business, this important step is called assessing the task or project.

Take the necessary time to fully assess a task or a project before you start. By doing this, you will save yourself a tremendous amount of heartache and minimize the potential for failure or costly delays.

One of my clients, Act of Communication, brought this video to my attention. Enjoy!

So… what does Donald Trump really think about China? Is he right? Does he have a point? The next time you shop at a Walmart or any big box store for that matter, think about what the repercussions of our discount consumerism may be. By the way, the Feds just announced that China is now holding over 2 Trillion dollars worth of our debt. That’s “TRILLION” with a T. That number is 5 times more than what had previously been announced.

This commercial has yet to run during the Super Bowl but it has already garnered just under 10 million views on YouTube. In addition, it has been written about in countless media outlets. Is 3 million dollars worth it for a well produced Super Bowl commercial? I say YES!